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# AI visibility guide

Why doesn’t ChatGPT recommend my agency?

Most agencies aren’t missing from ChatGPT’s answers because they’re bad at what they do — they’re missing because ChatGPT has never been asked about them in a way that matches how it actually categorizes businesses. Here’s what’s really going on, and how to check it yourself in under a minute.

How do I get recommended by ChatGPT?

ChatGPT recommends businesses it has strong, consistent signal about -- from its training data, from being cited across the web, and from how closely your own description of your business matches how a real prospect would phrase the question. There's no submission form or paid placement. The starting point is knowing what it currently says, then closing the gap between how you describe yourself and how prospects actually ask.

Is my agency visible to AI right now?

The only way to know for certain is to ask, the way a real prospect would -- not just “do you know [agency name]”, but the actual question a client would type, like “who's a good [your category] agency?” Those two questions often produce completely different answers.

AI isn't mentioning my brand at all -- is that fixable?

Often, yes. The most common cause isn't obscurity, it's a mismatch between how you describe your business and how AI categorizes that type of query. A generically-worded one-line description (“graphic design”) reads differently to AI than a specific one (“graphic design agency for D2C skincare brands”). Getting more specific, and being consistently described the same way across your own site and third-party mentions, are the two levers that actually move this.

How do I check if ChatGPT knows about my agency?

Run a free AI visibility audit -- it asks ChatGPT the exact way a prospect would, shows you the real answer, and tells you where you stand against your actual competitors, in under a minute.

See exactly what ChatGPT says about your agency

Free, takes under a minute, no signup required to see your first result.

Run your free algorithm check

Related reading: What is answer engine optimization? · How to get recommended by ChatGPT